Privacy Policy
Information Collected and Used
Information You Provide to Us
We collect information you provide to us, for example when you create or modify your account, register to use our Site, purchase products or services from us, request information from us, contact customer support, or otherwise communicate with us. This information may include: name; home address; email address; home, work, and mobile telephone numbers; bank and/or other account numbers; date of birth; Social Security Number; driver’s license or other national, state, or government ID numbers; and salary and other financial information.
Information We Collect Automatically Through Your Use of Our Site
When you visit our Site, we automatically collect certain information about your device, including information about your web browser, Internet Protocol (IP) address, time zone, and some of the cookies that are installed on your device. This information may be used to help us screen for potential risks and fraud (in particular, your IP address), and more generally to improve and optimize our Site.
Google Analytics
Additionally, as you browse the Site, information is collected regarding your use of the Site. We use Google Analytics, a web analytics service provided by Google LLC (“Google”) to collect certain information relating to your use of the Site. Google Analytics uses cookies. You can find out more about how Google uses data when you visit our Site by visiting “How Google uses data when you use our partners’ sites or apps”. We may also use Google Analytics Advertising Features to provide you with interest-based advertising based on your online activity. For more information regarding Google Analytics, please visit Google’s website, and pages that describe Google Analytics, such as here. Visit Google Analytics Opt-Out Browser Add-On to opt out of Google Analytics’ data collection.
Adobe Marketing Cloud Device Co-Op
We participate in the Adobe Marketing Cloud Device Co-op, which helps us better understand how you use our website and provide advertisements tailored for you across all your devices (including a desktop, laptop, tablet, or phone). The Device Co-op recognizes which of your devices are being used by the same person. Visit the Adobe website for more information on cross-device tracking and/or on how to unlink your devices.
Information Collected Through Cookies and Similar Technologies
We and our service providers, including, but not limited to, those service providers referenced above, use cookies, web beacons, and other technologies to receive and store certain types of information whenever you interact with our Site through your computer, tablet, or mobile device. A cookie is a small file containing a string of characters that is sent to your computer when you visit a website. When you visit the website again, the cookie allows the website to recognize your browser. Cookies may store unique identifiers, user preferences and other information. You can reset your browser to refuse all cookies or to indicate when a cookie is being sent. However, some website features or services may not function properly without cookies. We use cookies to improve the quality of our service, including to store user preferences, track user trends and provide relevant advertising to you. (See “Advertising” section below.)
Advertising
We may use how you browse and shop in order to show you ads for WhitePeakFinance.com that are more relevant to your interests. We may use cookies and other information to provide relevant interest-based advertising to you. Interest-based ads are ads presented to you based on your browsing behavior in order to provide you with ads more tailored to your interests. These interest-based ads may be presented to you while you are browsing our Site or third-party sites not owned by us.
We belong to ad networks that may use your browsing history across participating websites to show you interest-based advertisements on those websites. Currently, our Site does not recognize if your browser sends a “do not track” signal or similar mechanism to indicate you do not wish to be tracked or receive interest-based ads. You can opt-out of receiving interest-based ads from us by clicking on the “ad choices” icon near the advertisement and selecting the marketing activities of which you would like to opt-out. You can also opt out of targeted advertising by using the links below: Facebook Google Bing
Additionally, you can learn more about interest-based advertisements and opt-out of some of these services by visiting the Digital Advertising Alliance and the Network Advertising Initiative websites.
Please note that if you choose to opt out, you may continue to see ads on our Site, but they will not be based on how you browse and shop.